New signs advising drivers to switch off their engines while stationary, are being installed in the city this week.
The signs, which are being supplied by The Sussex Air Quality Partnership, advise drivers to switch off their engines if waiting for more than a minute.
The aim of the signs is to encourage drivers to avoid ‘idling’ to help reduce pollution across Brighton & Hove.
“Vehicle fumes damage both health and the local environment,” said Cllr Gill Mitchell, chair of the council’s Environment, Transport and Sustainability committee.
“Switching off engines could make a big difference to pollution levels in the city and help to reduce the risk of asthma, heart disease and lung cancer for our residents and visitors.”
Research has shown that turning off an engine and restarting it after a minute or longer causes less pollution than keeping the engine idling and saves fuel. It also helps keep engines and exhausts cleaner.