‘City Angels’ a Pride initiative for the city

Brighton & Hove Pride announce City Angels, a new initiative to promote closer working partnerships between local retailers, restaurants, hotels other city businesses and Pride.

THE year-round campaign will see Brighton & Hove Pride promote Brighton’s retail and hospitality economy, whilst asking those businesses that benefit from the £20.5m+ that is spent over the Brighton Pride weekend to engage their civic pride and get involved through the Pride City Angels programme.

Some of the Benefits members will receive include:
♦ Official City Angel merchandise material to display their support and stand out from the crowd – rainbow flag, window sticker and digital versions for social media and websites.
♦ Listing on the City Angels page on Brighton Pride website as well as on the City Angels website
listings on advertisements and in editorials celebrating City Angels in Brighton media outlets and in the annual Pride Magazine.
♦ Inclusion in social media campaigns around City Angels with links to supporters pages.
♦ Increased visibility to city visitors identifying you as a City Angel.

City Angels will be asked to commit to uphold the Pride City Angel pledge that includes:
♦ Keeping the front of their business area clean, tidy and litter free and encouraging customers and staff to dispose of their litter responsibly
♦ Being vigilant to hate crime incidents and actively report incidents to the police
♦ Being fully supportive of LGBT+ initiatives and events that take place in Brighton & Hove
♦ Being a City Angel champion and encouraging other businesses to sign up

Starting at just £100, annual memberships costs will bedependent on the sector and size of your business.

100% of the profits from City Angels memberships is reinvested in to city and communities. Whether it is through reducing waste in events supply chains, silent disco beach cleans, sponsoring bins, or consumer-focused campaigns to reduce littering – there is plenty for everyone to do – and as everyone focusses their efforts greater benefits are bought for everyone.

Funds raised to support these initiatives, and a range of existing good causes that have local social impact (for example, those already funded through Pride’s Social Impact Fund) will be done transparently and easily using existing funding mechanisms.

The City Angels Pledge – Respect · Pride · Unity
♦ RESPECT (IN) OUR CITY – respect for the city (environmental), also respect for each other and for people in the city
♦ PRIDE IN OUR CITY – we’re proud of our city and want to look after it; this also represents Pride.
♦ UNITY IN OUR CITY – we’re united with each other in the city – we look out for each other and won’t tolerate hate